The New Normal
Budgets are in many cases likely to be stretched for at least the rest of the financial year?
In some cases, considerable investment in things such as conferences and exhibitions may have been wasted, in others, it must be swiftly redistributed to maintain momentum. Moving this to a digital environment does come with considerable benefits, namely the re-use of content.
Hosting digital sessions such as online events or webinars will provide a stream of content that can be used time and again. By feeding content across multiple channels, this will foster true multi-channel campaigns.
Benefits of Virtual Events Platform
Increased Event ROI: Hosting your virtual event allows your audience to engage and interact with your brand and consume content anytime.
Global Reach: You can reach your audience via mobile iOS, Android and Windows users, anytime and anywhere in the world, without sacrificing any of the interactive features offered on desktop devices.
Personalised Experience: An engaging experience that promotes meaningful dialogue between presenter and audience, fostering knowledge transfer and collaboration.
Robust Analytics & Reporting: Access to dashboards for real-time metrics, giving you the ability to track and measure your ROI after the event.
Single Destination Portal: Host all of your content in a single destination, making it seamless for your audience to find and share relevant information.
Social Interactivity: Provide your audience with the most engaging experience incorporating interactive social elements such as group chats, social networking, lounges and much more.
GET IN TOUCHMake the Mundane, Exciting! We build bespoke virtual events. Just get in touch and we can discuss your ideas further!
Make the Mundane, Exciting!
Digital events are a great example of a tactic that when rushed, can be damaging to a brand’s reputation. The assumption might be that the only option is to organise a bland, out-of-the-box webinar, for example to get in front of customers. As a result, any kind of personalisation or creativity is sacrificed. While face-to-face contact is being limited, that does not mean that a personalised experience cannot be delivered. Fostering a creative mindset will demonstrate to clients that you are able to solve major issues, which will cement relationships and ensure longevity.